As they say, what doesn’t get measured doesn’t get managed, and curiosity made me look at what my stats are compared to what the average is in the world according to a poll of some 400 or so web traffic analysts (if such a thing really exists).
Anyway, without getting into needless specifics, although I have been blogging a long time, I took the approach that since I have really only started doing so multiple times a day this year, I would accept that my blog is essentially as if born in 2023 but with some minimal street cred due to previous/other activities. I am also a one man show, while many blogs are actually fully professional sites with dedicated staff to them. That said, I am still in the baby end of the pool with occasional dips into the adult section.
So far, only February went over the 15k visitors in one month, the rest being between just over 6k and under 13k, which places me in the orange bar at the top. Breaking into the azure zone —as in, living there month-to-month— will definitely be a nice marker to hit.
I don’t really monetise my blog, aside from irregularly updating the books I have written that you can get on amazon and having a link on the left sidebar to Kurgan TV, that is about the extent of it. I have never been any good at marketing myself, nor do I really care to, but some aspect of statistics do fascinate me and for the first time ever, I have taken note of the traffic, this year, and I am curious to see where I can take it.
My original target was a modest total of 100k views for 2023, with 30k unique visitors. As long as I keep up the regular blogging, I will hit that comfortably a few months before year’s end, since I am at nearly 60k views and almost 20k unique visitors.
But, as I think the progression is not exactly linear (but not exponential either) I think it should be possible, with a bit of luck, to hit maybe even 200k views and 50k unique visitors, though it would be better if it was 100k, and it should be achievable if the rough ratio of just over 2 to 1 stays steady.
So, here are my blue-sky goals to be hit by 31st December 2023:
- Over 15k a month visitors for at least 3 consecutive months of the year.
- Over 200k views total.
- 100k or more unique visitors.
Given we are at the end of May I think these are fairly ambitious and probably am unlikely to hit all of them, perhaps in fact I may hit none of them, but the geek in me enjoys the challenge.
Realistically I only have 3 months left to hit that 15k plus a month figure, and only seven months to more than double my total views and more than quadruple the number of unique visitors. Like I said, it’s a fairly tall order.
If I forget, remind me in December to let you know how it went.
Tags: blog, blog posts, statistics, the kurgan
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